Have you ever used a koozie? Maybe at an outdoor festival, a concert or at a backyard BBQ. They’re great for keeping your drink cold. But do you know their primary purpose? They’re promotional items. And surprisingly for that purpose, their development has been lacking for years. For example, koozies are typically used outdoors and often in dimly-lit environments so their promotional messages are hard to see. Until now! My new product enhances koozies both as a promo item and as a beverage holder. Read on.